DAA: a digital platform for design project management
The project aims to link designers, architects, decorators, suppliers, contractors and end customers in a single digital ecosystem.
What challenges do participants face throughout the entire process?
Clients
Lack of control over project progress, lack of transparency in budget expenditures, missed deadlines
Designers
Manual cost calculations, loss of control over project phases, inconsistent communication with contractors and suppliers
Suppliers
Inaccurate specifications, delays in coordinating volumes and delivery times
Constructors
Inconsistent design documentation, delays in material deliveries, interaction problems between participants
Conclusion
Lack of a single digital tool that unites all participants
The platform streamlines project management, simplifies collaboration between all process participants, and provides tools for efficient management of legal and project documentation, as well as precise budget and deadline control.
Digital platform + mobile app "Design Algorithm Application " = the first "Digital Design Assistant" in Russia
Why is it revolutionary?
The first Russian "digital assistant" for designers
Design algorithm + illustrated estimate = a combination of clarity and precise calculations
Ecosystem: Brings contractors and suppliers together in one space
Key idea
The budget is the cornerstone of the project. Control is via an illustrated estimate, which reflects the scope of work at all stages: from concept to turnkey delivery.
Key Features of the DAA Platform
Project Management
Task Calendar, Notifications, Cloud Storage, Document Management
Illustrated Estimates
Automated Calculations Based on Precise Algorithms
Supplier Database
Integration with Materials and Services Catalogs
Reporting
Automatic Budget and Schedule Summaries
Communication
Chat for Clients, Designers, and Contractors
Tangible results of the digital platform
For business
- 40% reduction in quote preparation time
- 60% reduction in calculation errors
- Increased customer loyalty thanks to transparency
For customers
- "Here and now" budget management
- Minimized unexpected expenses
"Design Algorithm Application " is a new standard for design project management. It’s a real revolution in the interior design and architecture sectors!
Benefits for all stakeholders involved in the project
End users
DAA serves as a marketplace for end users, offering the opportunity to choose from hundreds of design professionals.
- Hundreds of designers
- Custom selection
- Transparency of services
- Ease of interaction
Designers
DAA offers design professionals complete management of all information related to each project.
- Bidding Automation
- Organized archiving
- Contract Automation
- Online quote calculation
- Real-time pricing updates
Suppliers
DAA offers significant advantages to material suppliers thanks to its clear quantitative and qualitative analysis functionality.
- Hundreds of designers
- Project Monitoring
- Error reduction
- Automatic quote generation
- Reduced approval times
Construction companies
DAA offers significant benefits to construction companies that collaborate with the platform. These benefits include:
- Hundreds of designers
- Geolocation of the construction site
- Project Monitoring
- Online quote verification
- Online project verification
Logistics companies
DAA offers a range of significant benefits to logistics companies that become platform partners. Benefits include:
- Hundreds of designers
- Geolocation of the construction site
- Project Monitoring
- Online quote verification
- Online project verification
Cleaning companies
The DAA platform offers cleaning companies access to innovative tools and new clients. Benefits include:
- Hundreds of designers
- Geolocation of the construction site
- Online monitoring
- Scheduled cleaning services
- Project Monitoring
Available Material
The "Design Algorithm Application" digital platform was developed by architect Pierangelo Moro in 2018 and used privately as a system program for employees and clients of the MORO DESIGN design firm.
The platform is expected to be made publicly available by the end of 2026, following completion of a training course at the Design Algorithm Academy.
Results
Materials available: Users of the Design Algorithm Application digital platform will receive a powerful tool to dynamically manage the entire project with real-time data updates.
Pierangelo Moro
Pierangelo Moro is an Italian interior designer and architect with 30 years of international experience, founder of Design Algorithm Academy and Design Algorithm Application.
"I chose a profession that is constantly evolving: at university, we drew by hand on tracing paper using large drawing tables; a few years later, thanks to Windows, we started using AutoCAD, and it was a true revolution. Other programs followed, like 3DMax, Dialux, and many others. It was the 1990s.
It’s 2026, and artificial intelligence promises new revolutions that, in some ways, could completely replace us in the field of design… but when it comes to managing and coordinating construction sites, nothing is more important than the experience gained over decades of fieldwork. And I still don’t see any prospect of AI replacing us in this regard.
It’s time to pass on thirty years of experience to future generations."
Today, Pierangelo’s primary goal is to provide designers and architects with tools that not only facilitate the project implementation process but also promote effective interaction between all project participants: clients, designers, contractors, and suppliers.
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